SEO
S
SEO
Definition
Search Engine Optimization: the practice of improving a website's visibility in organic search engine results through techniques like keyword research, content optimization, meta tags, link building, and technical improvements such as page speed and mobile-friendliness.
Key SEO Elements
- On-Page SEO: Title tags, meta descriptions, heading structure, keyword placement, image alt text, and internal linking.
- Technical SEO: Site speed, mobile responsiveness, XML sitemaps, robots.txt, canonical URLs, and structured data.
- Off-Page SEO: Backlink building, social signals, and brand mentions.